Tuesday, 28 September 2010

Fashion Techie

iPad featured in Oscar de la Renta's 2011 resort collection

By reading this blog, you are taking part in what some may say to be the future of fashion. In recent years technology’s role in fashion has grown exponentially -- whether it is in the form of a blog, an iPhone or iPad application, e-shopping, or even the live-streaming of fashion shows straight to your computer. Although these advancements have allowed the fashion industry to become more accessible to consumers and enthusiasts alike, contributing to both an increase in sales and interest, some may argue that what technology has to offer the fashion industry is anything but advantageous. In this column we’ll cover all the new technological advances and how they’re impacting the fashion industry – both positively and negatively.

Stay tuned!

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